Health.
At its basis.
Fundamental nutrition for everyday life. Simple, scientific, and for everyone.
Discover Our PhilosophySupplements have been for the few.
We're making them for the many.
We're moving the conversation beyond niche athletic performance. Our mission is to integrate foundational supplements into holistic, daily wellness routines for benefits like cognitive function, sustained energy, and overall vitality.
Purity in. Power out.
We focus on three foundational ingredients, backed by science and formulated for purity.
Creatine
The fundamental fuel for cellular energy. Enhance cognitive function and power your daily performance, in and out of the gym.
Learn More →Whey Protein
The essential building block for recovery and strength. Pure, simple, and effective for maintaining a healthy body composition.
Learn More →Electrolytes
The key to optimal hydration and function. Replenish what you lose to maintain energy, focus, and balance throughout your day.
Learn More →A strong life is built on a solid foundation.
Join a community committed to fundamental wellness.
Shop Coming Soon